Possible Changes in WWE Premium Live Event Strategy – The formation of TKO Group Holdings as a result of the official merger between WWE and the UFC following Endeavor’s acquisition of WWE has sparked anticipation regarding potential changes within WWE’s operations.
Dave Meltzer, in a recent episode of Wrestling Observer Radio, shed light on WWE’s intentions to expand its premium live event strategy. While WWE has traditionally solicited bids from cities for major events like WrestleMania, Royal Rumble, SummerSlam, and Money in the Bank in recent years, it appears that the company is planning to extend this approach to all premium live events, not just the marquee ones.
Meltzer speculates that WWE’s objective is to implement this strategy more extensively in the coming year, with plans to have four or five shows utilize this bidding process initially, and then gradually increase the number to 12.
“We’ll be seeing a lot more of WWE trying to get cities to bid for at least the big shows. The goal is for all 12 pay-per-view shows. Right now, I think the goal is four or five for next year, and maybe more as time goes on and as UFC is doing as well. They just went to Sydney. It was a 16 million dollar deal to get three shows.”
This shift in WWE’s event planning strategy may have significant implications for the locations and experiences of WWE’s premium live events. Fans and enthusiasts will undoubtedly be eager to see how this change unfolds and how it impacts the wrestling landscape.
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Possible Changes in WWE Premium Live Event Strategy
