
The Undertaker Outlines His Creative Vision for AAA – While appearing on Cody Rhodes’ “What Do You Wanna Talk About?” podcast, The Undertaker spoke in detail about his creative vision for Lucha Libre AAA and the role he has taken behind the scenes since WWE acquired the promotion in 2025. As part of his involvement, Undertaker has been assisting with creative direction, with a focus on balancing AAA’s deep-rooted traditions with clearer storytelling and stronger production.
Undertaker explained that his approach begins with respect for what AAA already represents. “Helping out with creative and doing some stuff with AAA, I’m trying to — my vision is to almost take a step back to step forward. I’m really high on the physicality and the actual in-ring stuff and things making sense, which is kind of difficult from where I’ve come from and then working with AAA,” he said. His comments highlight the challenge of blending his WWE background with the unique structure of lucha libre.
A major part of that challenge, according to Undertaker, is preserving the cultural importance of AAA. “The lucha libre legacy is incredible, right? With the mask and then there’s so many [legacy wrestlers], you know, there’s this guy who then has a son who has a son. So all these legacies and all this culture is in there,” he explained. Rather than changing that foundation, Undertaker emphasized enhancement. “What we’re trying to do is honor that, but give more production value to the product and help story tell a little better. I think that’s the biggest thing.”
Undertaker also praised the in-ring ability of AAA’s roster and the loyalty of its fanbase. “Talking about incredible athletes and the things that they can do is, it’s amazing,” he said. “And the following they have is amazing. So if I can take the best of lucha libre and the best of what I know and I can mold them together, I think we’re going to have something that’s really, really special down there.”
He was clear that AAA is not meant to become a copy of WWE programming. “But that’s the key. I’m not trying to make AAA Lucha Libre, I’m not trying to make it Raw or SmackDown WWE,” Undertaker said. “I’m taking some elements of that, adding it to what they already do, and try and make a product that everyone will want to see. And it’s an alternative.” He added that variety is essential to wrestling’s health, comparing AAA’s role to other major promotions that offer different styles for fans to enjoy.
AAA recently entered a new phase with a fresh television agreement. The promotion began a new TV deal with Fox Latin America this month, airing across Mexico, Central America, and South America except Brazil. Outside those regions, WWE will stream AAA programming on YouTube and Facebook, expanding its global reach as Undertaker’s vision continues to take shape.
The Undertaker Outlines His Creative Vision for AAA


