More WWE Cross-Brand Appearances Expected – As WWE heads into 2025, the company is embracing more inter-brand crossover, with top SmackDown stars scheduled to appear on the premiere of RAW’s Netflix debut this Monday. Major names like Roman Reigns, Solo Sikoa, and Undisputed WWE Champion Cody Rhodes are all advertised, signaling a dynamic start to the new year.
The crossover momentum began on this past Friday’s SmackDown, where Drew McIntyre, a RAW Superstar, opened the show with Rhodes. However, the segment took a dramatic turn when Kevin Owens ambushed the Undisputed Champion. This flurry of brand interactions aligns with WWE’s ongoing transfer window, a concept allowing talent to move between RAW and SmackDown.
According to Fightful Select, several RAW superstars were present backstage at SmackDown, with more cross-brand appearances expected in the coming weeks. The report notes that while some stars will only make brief appearances on the opposite brand, others could transition into permanent roles. This strategy is poised to shake up both rosters and add unpredictability to WWE programming.
Additionally, WWE’s recent expansion of SmackDown to a three-hour format will impact live events. The company reportedly plans to reduce the number of dark matches at SmackDown tapings, focusing on the televised product to maximize its extended runtime.
With Reigns, Rhodes, and other major stars crossing brand lines, the first full week of 2025 promises to bring fresh matchups, intense rivalries, and a new era for WWE storytelling.
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More WWE Cross-Brand Appearances Expected
