AEW All In Expected to Be Major Merchandise Hit – AEW All In: London 2024 marked a significant milestone in All Elite Wrestling’s history, not only due to the impressive attendance but also because of its substantial merchandise sales. Held at the iconic Wembley Stadium on August 25, the event drew 55,000 paid fans, making it one of the largest in AEW’s five-year history.
Tony Khan highlighted that the show was one of the two biggest pay-per-views of 2024, alongside Sting’s retirement at AEW Revolution. The event’s success extended beyond ticket sales, with merchandise sales reaching remarkable levels. According to Dave Meltzer on Wrestling Observer Radio, All In: London 2024 recorded the second highest merchandise sales for a single show in AEW’s history. Although specific figures were not disclosed, it was noted that the “dollars per head” for merchandise were higher compared to last year’s Wembley event, indicating a significant increase in per capita spending by fans.
For those who missed the event or wish to relive it, AEW has made All In: London 2024 available for on-demand viewing at AllEliteWrestling.com. This availability ensures that fans can experience or revisit the historic event at their convenience.
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AEW All In Expected to Be Major Merchandise Hit
