Strategic Reasons Behind The Hiring of Heyman & Bischoff, Investor Reaction, More

Strategic Reasons Behind The Hiring of Heyman & Bischoff, Investor Reaction, More

According to Wrestling Observer, a lot of people backstage feel that the hirings of Eric Bischoff and Paul Heyman into Executive Director roles was timed so that the company would have something to show stockholders, specifically that they were making changes to offset popularity declines.

Aside from the Raw Reunion show, ratings and attendance numbers are still down but it may take some time and it will take some patience from Vince McMahon because things will not turn around overnight. With that said, the general consensus is that Wall Street responded well to the changes as a lot of analysts feel as if Vince McMahon is a “genius” who dominates wrestling and no one else is his equal. The feeling is also that with Heyman and Bischoff now onboard and working in the trenches and doing the “grunt work”, it will free up McMahon to concentrate on long-term strategic and creative planning that will ultimately increase non-TV revenue streams.

In addition, the Executive Director role for Heyman (and probably for Bischoff, too) is very lucrative and also keeps Heyman and Bischoff away from AEW. Meltzer noted that people in AEW said that they had no interest in Heyman or Bischoff but McMahon was not going to take a chance especially after Bischoff appeared on one of the AEW “Road To” YouTube shows and Tony Khan has talked about being an ECW fan when he was a kid.


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