The main event of the 2017 WWE Hell In a Cell pay-per-view saw Kevin Owens defeat SmackDown Commissioner Shane McMahon after an assist from Sami Zayn, who apparently has turned heel.
The turn came when Shane was leaping from the top of the Cell to put Owens through an announce table. Sami came out of nowhere and pulled Owens to safety, causing Shane to crash through the table. Sami then pulled Owens on top of Shane, pulled a referee down to the floor and instructed him to count the pin.
Below are photos and videos from the main event, which ran until around 11:30pm EST:
The time has come… @FightOwensFight and @shanemcmahon are about to put each other through HELL! #HIAC pic.twitter.com/Lb3SDmdPoP— WWE (@WWE) October 9, 2017
The match has just begun, and @shanemcmahon is ALREADY taking flight! @FightOwensFight #HIAC pic.twitter.com/MbnGznXwzF— WWE Universe (@WWEUniverse) October 9, 2017
— WWE Network (@WWENetwork) October 9, 2017
“I should be your role model!” @FightOwensFight is speaking DIRECTLY to @shanemcmahon‘s children sitting at ringside! #HIAC pic.twitter.com/SK7lFDrOZl— WWE Universe (@WWEUniverse) October 9, 2017
— WWE (@WWE) October 9, 2017
.@FightOwensFight head-butts McMahons ’round the clock. #HIAC @shanemcmahon pic.twitter.com/Ts7zAKxRgj— WWE Universe (@WWEUniverse) October 9, 2017
Both @FightOwensFight and @shanemcmahon are giving their ALL right now… ON TOP OF #HellInACell! #HIAC pic.twitter.com/JGqJzSiTdc— WWE Network (@WWENetwork) October 9, 2017
#SDLive Commissioner @shanemcmahon looks on as medical staff check on @FightOwensFight‘s condition after his BRUTAL fall! #HIAC pic.twitter.com/TaVDgg2Q3n— WWE Network (@WWENetwork) October 9, 2017
WHAT IS HAPPENING??!??! @SamiZayn just HELPED @FightOwensFight take down a helpless @shanemcmahon! #HIAC pic.twitter.com/FiIAC00fGM— WWE (@WWE) October 9, 2017
#SDLive Commissioner @shanemcmahon‘s night has just gone from bad to worse. #HIAC pic.twitter.com/C17hxqDvMq— WWE Universe (@WWEUniverse) October 9, 2017
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